The Bay is the latest offering from Beard Joy. Many a bearded fellow still have fond memories from the not so distant past of having their face shaved by their trusted old school barber. They remember the hot towel treatment, the quickening heartbeat as the barber touched razor to their neck and they remember the scent of Bay Rum. Bay Rum aftershave has been used in barbershops for ages, so we are not reinventing the wheel here folks. We are simply taking that smell that everyone loves and making it available for bearded men. Pick up a bottle or two today!